https://zoom.us/j/896472140 Camping professionals are by definition crisis communicators. Like diplomats supporting Americans during a coup overseas or aid workers rescuing people from a natural disaster, when you are charged with caring for other people's children, you must embody calm, trust, and leadership to your camp community and your stakeholders at all times, let alone those of high stress. During this session, Shai Korman and Moira Whelan will draw on their 30 years combined experience working in national security to guide the audience through key principles of crisis communications, including internal and external information-sharing, stakeholder-mapping, message development, message discipline, media relations, and more. Shai and Moira will address crisis communications in the context of the current coronavirus pandemic and participants will walk away with a sense of the follow-up steps their organizations should to take to have effective crisis communications plans.
While serving in the U.S. Department of State, Moira and Shai managed communications to global audiences on the U.S. response to crises ranging from evacuations of American citizens during the Arab Spring to the Russian invasion of Ukraine. Moira brings rich experience leading emergency response communications, notably at USAID during the Haiti earthquake. Shai managed the State Department’s team of global spokespeople and he brings a lifelong love of Jewish camp, as a second generation Young Judaean and alum of Sprout Lake and Tel Yehuda. Shai’s two children will attend Sprout Lake in summer 2020.
